Log in
Apply to Plan A
Join Free Training

Get new solopreneur blog pieces by email.

We’ll send you an email when something new goes up. What to build, what to charge for it, and what to stop paying for, written for the stage you are actually at.

No pitch on arrival. Leave whenever you want, in 1 click.

Browse by stage

Find the part you are stuck on.

A wide city view from an office window while weighing the signs you should quit your job

10 Signs It’s Time To Quit Your Job And Work For Yourself

Most lists measure how much you dislike the job. These 10 signs measure whether customers will pay you once you leave, plus the 4 numbers to look up before you give notice.

Read article

A woman speaking to a seated audience in a brick walled room

The Health Insurance Question That Stops People From Leaving

For a lot of people this is the single line item standing between them and handing in their notice. It is worth pricing properly rather than imagining, because the real figure is knowable.

Read article

A founder working on a laptop with a coffee

Building a Week That Survives a Bad Monday

When you are the whole company, 1 rough day can take the rest of the week with it. A working week that holds up under a bad start is designed rather than willed into place.

Read article

A desk with a laptop and notebook

How to Buy Yourself 6 More Months Without Earning Another Cent

Runway is usually treated as a fixed number you either have or do not. It is closer to a set of choices, most of which are still open, and a few are worth more months than a small new client would be.

Read article

Three founders from an entrepreneur community talking and laughing around a table

What to Say When Someone Asks What You Charge

The pause before you answer is where most of the money goes. A price you can say out loud without flinching is a skill you can build on purpose, and it has more to do with what you say next than with the number itself.

Read article

A working session on a laptop

Where Your First 10 Customers Actually Come From

They almost never arrive from the channel you spent the most time on. The pattern in how solo businesses land their opening handful is consistent enough to plan around, and it starts closer to home than most people expect.

Read article

Load more pieces

Reading about it only gets you so far.

The Uncommon Toolkits take the same material and turn it into something you fill in, so the business gets built while you work through it.

See the 6 toolkits
How Plan A works

Ask us anything.

Questions about the toolkits, Plan A, the membership, or whether any of this fits where you are right now. Send it here and a real person answers, usually within a day.

Contact Form